Website Design
Visitors judge the professionalism of a companys web site in the first 15 seconds. If your website looks outdated or is poorly designed, it will reflect negatively on your company. A properly designed website must fit into a well planned marketing strategy. Having an amateur design your website can sometimes be worse than not having a website at all!
Zing Marketing will construct an attractive and easy-to-navigate website that gives your visitors the impression that you have a website budget only large companies can afford!
Zing Marketing offers the following:
Video Production
YouTube Integration
Custom Slide Shows
Custom Graphic Design
Custom Website Design
Digital Photography
Animation
E-Commerce Web Site Design
Everyone knows an effective ecommerce website design can increase a company's business. The objective is to make it as seamless as possible to the customer; however, customizable shopping carts, credit card processing, top level security, database applications and other aspects to consider, taking an order is far more complicated than a lot of people realize.
Zing Marketing has implemented ecommerce shopping cart solutions for bricks and mortar stores entering the online arena, online only stores, and accommodation businesses.
We also know that each ecommerce web site is unique in how it needs to function and that one type of shopping cart will not meet all of our clients' diverse needs. Zing Marketing has experience is Open Source solutions, Miva Merchant, Viart, Pay Pal, Online reservation systems and more.
Social Media
Our Blog Services
Our Internet marketing specialist can help you develop a blog that reflects your company's branding and integrates with your website (both Internally and/or Externally). We will build your company blog for your target audience as well as give you training on what to blog about and how to write a blog post. Zing Marketing will also set up your blog with the latest web analytics tracking tools so you can view traffic and visitor stats.
Our blogging services include:
Create customized blog template
Setup blog platform account
Provide a list of potential blog post topics based on keywords
Optimize the blog with meta tags
Develop keyword-based categorization of posts
Submit the blog to major search engines and blog-specific directories
Setup blog analytics tracking
Blogs not only help businesses communicate with customers, they can also be used to boost search engine optimization on the company's main website. Our Internet marketing specialists can help you leverage your blog to maximize its SEO potential.
Facebook Marketing
As one of the top visited websites in the world, Facebook is a top priority for any business looking to expand into social network marketing. Interact with customers and potential customers by sharing blog posts, photos, videos and more on your business Facebook page.
Facebook Business Pages
Creating a Facebook Business Page is the first step to building an online Facebook community around your company. With a Facebook Business Page you can accomplish the following:
Allow for people to become fans of your business
Provide contact details for your company including address, website and phone number
Share blog posts, photos, videos and more
Promote upcoming events for your business
Provide a forum for people to give feedback your company and share ideas on your wall posts
Facebook Insights
Monitor how many people view your page, new fans of your page and more with Facebook Insights. This analytics tool from Facebook not only allows you to view basic statistics about your business page, but also provides demographic information about your fans including age and gender.
Facebook Ads
Reach more potential customers by running highly targeted ads on Facebook. Facebook ads can be text only or include an image and can be published on newsfeeds or on the side of profile interfaces. Zing Marketing can help you to develop the most effective ads and target who views the ad according to geographic location, age, gender, relationship status, and more.
Custom Social Network Marketing
As Web 2.0 techniques continue to grow in popularity, so do the number and type of social networking sites that arise. Social networking websites such as Facebook and MySpace allow for a broad range of user types and mediums for interaction. Although these are great staples for getting starting in social network marketing, your business can target even more specific audiences by venturing into more exclusive online communities.
Zing Marketing will develop a list of the best online community sites to target your social network marketing campaign. We will work with you to gather and produce the most effective promotional material and media to use on your business various social networking profiles.
Some examples of materials that can be leveraged for social network marketing include:
Photos
Blog posts
Articles
Videos
Event information
Press Releases
News Stories
Content Management System Solutions
Content Management Systems are designed to simplify the process of publishing content to websites. A CMS will allow users to create, edit, manage and publish content to a website without requiring technical knowledge of HTML.
We can recommend the best solution for your particular requirements and assist you with website design, programming, implementation, training and ongoing support.
Our content management system solutions include:
A leading edge and robust content management solution.
An award-winning open source CMS system known for its ease of use in this competitive field.
Some of the main features of an effective content management system are:
Site & Content Management
Newsletters & Press Releases
Calendar of Events
File Management & Sharing
Comprehensive Search
User Registration
Secure Pages
Email a Friend
Gift Certificates
Image Management
Website Updates and Maintenance
What happens once the website is complete? If you are interested, we will provide you the tools and training to do content and image changes yourself. This gives you, the customer, full control of when and what your changes will be. Not every customer wants this of course because they are busy doing what makes them money. Zing Marketing is happy to look after doing any and all changes for you. We have developed 3 plans for you to choose from.
Here is how it all works!
Once Zing Marketing launches your new website, we give you 30 days grace period to test-drive the new site. At the end of 30 days, we will tweak your site with any non-design changes (ie) content, images, etc.
We will also make sure you understand how to manage and edit your site through an intuitive Content Management System. You also have the option of entering into one of the four options:
(1) Hourly Rate: The customer fills out a request form and Zing Marketing provides you a quote. If the quote is accepted, Zing Marketing will go ahead and complete the work.
(or)
(2) Choose one of the following packages
| Packages include the following: |
Bronze |
Silver |
Gold |
| Technician hours per year |
8 |
20 |
50 |
| Total Yearly Cost |
$975 + HST |
$1975 + HST |
$3995 + HST |
| Includes: Annual Hosting |
YES |
YES |
YES |
Zing Marketing maintains a maintenance journal and records all the time spent with customers.
Billed in advance at the beginning of each calendar year. Prices are prorated for the first year and then invoiced on calendar year. (January 1 to December 31)
Website Hosting
Once your website has been designed, it must be hosted on a web server and made available on the Internet via a domain name. Zing Marketing can look after it all for you.
We have shared hosting with several major hosting companies throughout the world. These data centers are monitored 24hrs per day, 365 days per year to ensure a 99.9% or greater uptime.
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